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Birinder Mandair Force Marketing

30 Jun Get to Know Force: Birinder Mandair

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Strategy Intern Birinder Mandair! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I am currently an intern at Force in the Strategy Department. I help assist the Strategy Managers with reporting and presentations and perform daily QAs of all products to ensure strategy alignment and success, along with creation of sales materials and client reporting. Q. What's your favorite thing about what you do here? My favorite thing is knowing that I am...

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Google Ann Arbor Automotive Summit Force Marketing

29 Jun Takeaways From the Google Automotive Partner Summit

Google recently held an Automotive Partner Summit at its offices in Ann Arbor, Michigan, and invited members of Force Marketing's leadership team to join in for a day packed full of informative presentations and panels. It was the first summit of its kind, and a select number of agencies and marketing companies were among the attendees. Below, find just a few of the insightful stats, facts, tips and trends that the Google team shared with the Force Marketing team in Ann Arbor: There are more than 20,300 automotive searches conducted on Google per minute. The average person checks their mobile phone 150 times per day. 70% of...

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Morgan Beavers Force Marketing

23 Jun Get to Know Force: Morgan Beavers

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with PPC Specialist! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I am a PPC Specialist. I build paid search campaigns and manage them daily, making optimizations as needed to help meet the client's goals and provide a positive ROI. Q. What's your favorite thing about what you do here? There is never a dull moment, in the digital world or at Force. Digital trends are constantly changing, which keeps things new and exciting, and...

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Rachel Wood Force Marketing

16 Jun Get to Know Force: Rachel Wood

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Sr. UI/UX Designer Rachel Wood! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I wear a couple of hats right now. I am the UI/UX Designer for all of our software products, as well as the Product Owner for the development team. As the UI/UX Designer, I work towards making the user's experience as intuitive and as attractive as possible. As Product Owner, I am the go-between for development. I handle all...

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Justin DelMarco Force Marketing

09 Jun Get to Know Force: Justin DelMarco

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Client Success Manager Justin DelMarco! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I'm a Client Success Manager. My day-to-day activities revolve around two main things: 1. Consulting with our clients to identify their goals and objectives, then promoting the successful product solutions Force has to offer that will help them meet those goals. 2. Working with an awesome team of people to execute these solutions for our client partners. Q. What's your favorite thing...

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Technology-enabled and data-driven marketing solutions from Force Marketing can help your dealership create a one-to-one communication channel with today's car-shopper.