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Matt Lamoureux Force Marketing

22 Sep Get to Know Force: Matt Lamoureux

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with National Director of Business Development Matt Lamoureux! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? My job title is National Director of Business Development. In this role, I am responsible for both hunting for and building new business relationships with marketing decision-makers and their support staff working at car dealerships. Currently, I am laser-focused on delivering experience-based marketing technology and an audience-first strategy to forward-thinking Mercedes-Benz dealerships across the country. Q. What's...

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Chris Fitch Force Marketing

15 Sep Get to Know Force: Chris Fitch

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Director of Interactive Marketing Chris Fitch! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? "Well look. I already told you: I deal with the customers so the engineers don't have to. I have people skills; I am good at dealing with people. Can't you understand that? What the hell is wrong with you people?" Q. What's your favorite thing about what you do here? I've always loved marketing and have been at it for...

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Daniel Elia Force Marketing

01 Sep Get to Know Force: Daniel Elia

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Marketing Consultant Daniel Elia ! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I am in charge of West Coast Business Development-- basically looking for the right partners in the right markets who want completely transparent and measurable leads. Q. What's your favorite thing about what you do here? Evolving the dealer-to-customer shopping experience! Q. Tell us a little bit about yourself outside of work. I love to travel and the outdoors! I...

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Eric Giddens Force Marketing

25 Aug Get to Know Force: Eric Giddens

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Helix Client Engagement Manager Eric Giddens! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? My role is the Helix Client Engagement Manager. Essentially, ensuring that all of the new accounts that come on board with Force Marketing are set up correctly in the Helix Data and Reporting platform. This includes DMS integration, digital marketing reporting set up, direct marketing report set up, and thoroughly training the client on the reporting platform. I...

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Victoria Vavalides

18 Aug Get to Know Force: Victoria Vavalides

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Digital Advertising Specialist Victoria Vavalides! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I'm a Digital Advertising Specialist with a focus on Facebook. My role involves creating and managing Facebook ad campaigns, monitoring budgets and spending the client's money effectively, while working with the Client Success Managers and Account Executives to ensure a cohesive experience for the client. Q. What's your favorite thing about what you do here? I really enjoy offering the client...

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Bid Syed Force Marketing

11 Aug Get to Know Force: Bid Syed

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Regional Business Development Manager Bid Syed! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? Regional Business Development Manager. My role is all about prospecting the right new clients in the right markets and matching them to a sales rep who can help them be the best store they can be. In short, get new business!! Q. What's your favorite thing about what you do here? It has to be the people! I work with...

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Brandt Farmer Force Marketing

04 Aug Get to Know Force: Brandt Farmer

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Associate Creative Director Brandt Farmer! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? My role at Force as the Associate Creative Director is to focus on creative alignment across all B2B marketing channels from a creative and branding perspective and create all marketing collateral for Force. Master of pitch decks and everything Force Blue (#0071bb). Q. What's your favorite thing about what you do here? When you get to come to work and do...

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Jacob Smallwood Force Marketing

28 Jul Get to Know Force: Jacob Smallwood

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Senior Web Developer, Jacob Smallwood! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I'm the Senior Web Developer for Helix. I work on maintaining and updating the Helix website, and I also work with our data warehouse, which contains all the data that drives direct reporting. Q. What's your favorite thing about what you do here? We have a lot of freedom in how we get things done in R&D. If we see a...

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Shirie Cantrell Force Marketing

21 Jul Get to Know Force: Shirie Cantrell

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Controller/HR Director Shirie Cantrell! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I am the Controller/HR Director/Assistant to [CEO and President] John Fitzpatrick. I handle all of Human Resources and manage our awesome Accounting team. I also help John with pretty much whatever he needs. Q. What's your favorite thing about what you do here? I love the people I work with. Q. Tell us a little bit about yourself outside of work. I'm married...

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Technology-enabled and data-driven marketing solutions from Force Marketing can help your dealership create a one-to-one communication channel with today's car-shopper.