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Force Marketing University of Florida

18 Apr Force Marketing CEO John Fitzpatrick Honored with University of Florida Outstanding Young Alumni Award for 2016

The Outstanding Young Alumni Awards recognize graduates from the past 10 years who have achieved success within their industry that reflects positively on the University of Florida. ATLANTA, GEORGIA— Force Marketing is proud to announce that CEO John Fitzpatrick was recently honored by the University of Florida Alumni Association through its Outstanding Young Alumni Awards. The Outstanding Young Alumni Award program was created in 2006, and each year, recipients are honored during the University of Florida Alumni Association’s Orange & Blue weekend. The individual honorees were selected by their college, and were required to be age 35 or younger, as well as...

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18 Feb John Fitzpatrick, CEO of Force Marketing, To Be Honored at Gator100 Celebration

Force Marketing was recognized by the 2016 Gator100, which honors the fastest-growing private companies led by graduates of the University of Florida, for the second consecutive year. ATLANTA, GEORGIA— Force Marketing is proud to announce that it was recently included on the 2016 Gator100, the list of the 100 fastest-growing private businesses that are led by alumni of the University of Florida. The Gator100 is held each year by the University of Florida’s Entrepreneurship & Innovation Center, and strives to recognize businesses that have succeeded thanks to the collegiate roots of their leaders. “It’s an honor to be included on this esteemed list...

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03 Feb Force Marketing Launches Fuel, Its Rebranded and Revamped Online Video Channel

Fuel, the video channel from leading automotive marketing company Force Marketing, will feature marketing tips for dealers, tech-enabled strategies, consumer insights and more. ATLANTA, GEORGIA— Force Marketing announced today the launch of its rebranded and redesigned online video channel, now called Fuel. The channel features weekly videos that highlight tips and trends within the automotive industry, innovative strategies for dealers, data-driven consumer insights and more. Formerly, the multi-channel automotive marketing company’s video channel was called ForceFeedTV. The rebranding of the channel as Fuel is a part of the company’s continued evolution and growth within the automotive space. “We’re very happy with what...

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03 Feb John Fitzpatrick Joins Bright Futures Atlanta’s Board of Directors

John Fitzpatrick, CEO and President of Force Marketing, is proud to join the Board of Directors of the organization, which aims to improve the lives of at-risk youth in inner-city Atlanta. ATLANTA, GEORGIA— John Fitzpatrick, CEO and President of automotive marketing company Force Marketing, is proud to announce that he has been named to the Board of Directors for Bright Futures Atlanta. Founded in 2002 by Philip and Gail Ross, Bright Futures Atlanta is a faith-based organization that works to provide academic instruction and programming for inner-city, at-risk youth in Atlanta. Bright Futures Academy, a 10,000+ square foot educational center located...

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18 Jan Force Marketing Unveils Redesigned Company Website

ATLANTA, GEORGIA— Leading automotive marketing company Force Marketing announced today the release of a new and enhanced version of its website, which can be found at ForceMKTG.com. The new website features a clean, sleek and modern design, and highlights the company’s technology-driven, multi-channel approach to automotive marketing. It’s fully responsive, and also features new UX strategies developed to drive lead generation, as well as parallax scrolling website design for a look and feel that’s both engaging and functional. “We’re excited to unveil our new website, which will allow dealers to get a closer look at how we utilize advanced data...

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07 Jan Force Marketing to Attend “Freddie & Friends” Event to Benefit the Aflac Cancer & Blood Disorders Center of Children’s Healthcare of Atlanta

ATLANTA, GEORGIA— Force Marketing is proud to announce that it will be in attendance at the second annual “Freddie & Friends” benefit event, held on Monday, Nov. 9, 2015. Proceeds from the event will benefit the Aflac Cancer & Blood Disorders Center of Children’s Healthcare of Atlanta. The event is hosted by Atlanta Braves first baseman Freddie Freeman, and will also feature special guest John Smoltz, Atlanta Braves Hall of Fame pitcher. The event will consist of an exclusive lunch as well as a Q&A session with Freeman and Smoltz emceed by Chris Dimino of radio station 680 The Fan. Attendees...

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15 Dec Force Marketing Earns Spot on List of Best & Brightest Companies to Work For in the U.S. for 2015

ATLANTA, GEORGIA— Force Marketing is proud to announce that it was recently named to the list of the Best & Brightest Companies to Work for in the Nation. In May, the company was named to the list of the Best & Brightest Companies to Work For in Atlanta for the second year in a row, before going on to consideration at the national level. The national winners were announced on December 9, 2015. For both the local and national levels of the competition, companies are evaluated by an independent research firm on a number of key measures, including Compensation, Benefits and Employee...

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08 Dec Force Marketing to Host Live Webinar at CBT Automotive Network Studio

ATLANTA, GEORGIA— Force Marketing is proud to announce that it will be hosting a live webinar entitled “Forget Big Data-- Use Your Own and Improve Your ROI” live from the CBT Automotive Network studio on Thursday, Dec. 10 at 12 p.m. EST. The webinar will feature Kate Andra, Force Marketing’s Director of Strategy, and Cody Tomczyk, Force Marketing’s Director of Digital Sales. They will also be joined by Katherine Lowe, Google Channel Sales Strategic Partner Manager. Attendees of the webinar will learn more about how dealers can identify and eliminate ad spend waste within their current digital marketing campaigns, how they can...

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23 Nov Force Marketing Announces Exclusive Bing Ads Elite SMB Partnership

ATLANTA, GEORGIA— Top automotive multi-channel marketing company Force Marketing is proud to announce its expanded partnership with search engine network Bing through the exclusive Bing Ads Elite SMB Partnership program. Through this partnership, the Force Marketing digital team will be able to offer advanced strategies, beta programs and innovations to its dealer clients, and will have access to a dedicated Bing Ads support team. Only a select number of companies are eligible for inclusion in this program, and Force Marketing is one of only a small number of automotive companies to be included. The new Bing Ads Elite SMB Partner Program was...

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09 Nov Force Marketing to Attend “Freddie & Friends” Event to Benefit the Aflac Cancer & Blood Disorders Center of Children’s Healthcare of Atlanta

ATLANTA, GEORGIA— Force Marketing is proud to announce that it will be in attendance at the second annual “Freddie & Friends” benefit event, held on Monday, Nov. 9, 2015. Proceeds from the event will benefit the Aflac Cancer & Blood Disorders Center of Children’s Healthcare of Atlanta. The event is hosted by Atlanta Braves first baseman Freddie Freeman, and will also feature special guest John Smoltz, Atlanta Braves Hall of Fame pitcher. The event will consist of an exclusive lunch as well as a Q&A session with Freeman and Smoltz emceed by Chris Dimino of radio station 680 The Fan. Attendees...

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Technology-enabled and data-driven marketing solutions from Force Marketing can help your dealership create a one-to-one communication channel with today's car-shopper.