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08 Dec Force Marketing to Host Live Webinar at CBT Automotive Network Studio

ATLANTA, GEORGIA— Force Marketing is proud to announce that it will be hosting a live webinar entitled “Forget Big Data-- Use Your Own and Improve Your ROI” live from the CBT Automotive Network studio on Thursday, Dec. 10 at 12 p.m. EST. The webinar will feature Kate Andra, Force Marketing’s Director of Strategy, and Cody Tomczyk, Force Marketing’s Director of Digital Sales. They will also be joined by Katherine Lowe, Google Channel Sales Strategic Partner Manager. Attendees of the webinar will learn more about how dealers can identify and eliminate ad spend waste within their current digital marketing campaigns, how they can...

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23 Nov Force Marketing Announces Exclusive Bing Ads Elite SMB Partnership

ATLANTA, GEORGIA— Top automotive multi-channel marketing company Force Marketing is proud to announce its expanded partnership with search engine network Bing through the exclusive Bing Ads Elite SMB Partnership program. Through this partnership, the Force Marketing digital team will be able to offer advanced strategies, beta programs and innovations to its dealer clients, and will have access to a dedicated Bing Ads support team. Only a select number of companies are eligible for inclusion in this program, and Force Marketing is one of only a small number of automotive companies to be included. The new Bing Ads Elite SMB Partner Program was...

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09 Nov Force Marketing to Attend “Freddie & Friends” Event to Benefit the Aflac Cancer & Blood Disorders Center of Children’s Healthcare of Atlanta

ATLANTA, GEORGIA— Force Marketing is proud to announce that it will be in attendance at the second annual “Freddie & Friends” benefit event, held on Monday, Nov. 9, 2015. Proceeds from the event will benefit the Aflac Cancer & Blood Disorders Center of Children’s Healthcare of Atlanta. The event is hosted by Atlanta Braves first baseman Freddie Freeman, and will also feature special guest John Smoltz, Atlanta Braves Hall of Fame pitcher. The event will consist of an exclusive lunch as well as a Q&A session with Freeman and Smoltz emceed by Chris Dimino of radio station 680 The Fan. Attendees...

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15 Oct Force Marketing to Sponsor DrivingSales Executive Summit & J.D. Power Automotive Marketing Roundtable

ATLANTA, GEORGIA— Force Marketing, the leading technology-enabled marketing company serving the automotive industry, will be proudly sponsoring two upcoming automotive conferences-- the DrivingSales Executive Summit and the J.D. Power Automotive Marketing Roundtable. At the DrivingSales event, Force Marketing will be sponsoring the lunch on Monday, Oct. 19, as well as the Google Partners Acquisition Poolside Party, to be held the evening of Oct. 19 from 8 p.m. to 11 p.m. at the Bellagio pool area. At the J.D. Power event, the company will be sponsoring the lanyards. A number of Force Marketing executives will be in attendance at these events,...

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05 Oct Force Marketing to Attend the 19th Digital Dealer Conference & Exposition

ATLANTA, GEORGIA— Force Marketing, the leading technology-enabled marketing firm within the automotive industry, is proud to announce that it will have a strong presence at the 19th Digital Dealer Conference & Exposition. This event, which takes place twice a year, brings together dealers, vendors and other automotive professionals to discuss digital trends and topics affecting dealers today. Force Marketing will be located at Booth #723 in the exhibition hall, and team members will be on hand to meet with attendees and showcase the company’s multi-channel services and solutions. Vice President of Sales John Franco, Director of Strategy Kate Andra and Director...

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23 Sep Force Marketing Proudly Sponsors 24th Annual Nalley Charity Classic Golf Tournament

ATLANTA, GEORGIA— The leading tech-enabled marketing firm, Force Marketing, was a proud sponsor of this week’s 24th Annual Nalley Charity Classic Golf Tournament. The tournament took place on September 21, 2015 at Meadows, Stables and Pines Courses at the Tournament Players Club Sugarloaf in Duluth, Georgia. Sponsorship proceeds benefited Children’s Healthcare of Atlanta, the Rally Foundation for Childhood Cancer Research and Nobis Works, which provides job training, employment and vocational support for those with disabilities. Randy Sieger, the firm’s Chief Operations Officer, and Cody Tomczyk, its Director of Digital Sales, both participated in the tournament. “The organizations benefiting from the Nalley...

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12 Aug Force Marketing Earns Spot on Inc. 5000 List for Seventh Consecutive Year

ATLANTA, GEORGIA— Force Marketing is proud to announce that it was recently included on the Inc. magazine’s 34th annual Inc. 5000 list of the fastest-growing private companies in the United States. The company earned the No. 2773 spot on the national list. “Accomplishments like this always remind me of a quote by J.W. Marriott,” said John Fitzpatrick, CEO & President of Force Marketing. “‘If you take care of your people, your people will take care of your customers and your business will take care of itself.’ Each year that we’re included on this prestigious list simply emphasizes how a group of...

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28 Jul John Fitzpatrick Set to Speak at First Annual CBT Automotive Sales, Service and Marketing Conference & Expo

ATLANTA, GEORGIA— Force Marketing is proud to announce that CEO and President John Fitzpatrick will be a featured speaker at the upcoming first annual CBT Automotive Sales, Service and Marketing Conference & Expo. The expo is set to take place Feb. 9-11, 2016 at the Omni Hotel in downtown Atlanta, and will touch on a broad array of topics related to sales, service and marketing within the automotive industry. The keynote speakers for the conference will be Nick Saban, Head Coach of the University of Alabama Crimson Tide, Patrick Lencioni, founder and President of The Table Group, as well as Jason...

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27 Jul John Fitzpatrick to Be Interviewed on Sales Influencers Radio Talk Show

ATLANTA, GEORGIA— John Fitzpatrick, CEO & President of tech-enabled multi-channel marketing company Force Marketing, is set to be interviewed on the Sales Influencers Radio Talk Show this week. The weekly show is part of the Buckhead Business Radio network, and is hosted by Jeff Sheehan. On this week’s show, Sheehan and Fitzpatrick will discuss Fitzpatrick’s background in sales, as well as the history of Force Marketing and how he has led the company to great success. Topics will also include sales tactics and best practices, sales tools, and the future of sales and marketing. Under Fitzpatrick’s leadership, Force Marketing has grown tremendously...

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26 Jun Force Marketing’s Eric Mercado to Speak at Upcoming VADA Convention

ATLANTA, GEORGIA— Force Marketing is proud to announce that it is a sponsor of the 2015 Virginia Automobile Dealers Association (VADA) convention, taking place June 27-29 in Williamsburg, Virginia. Eric Mercado, Force Marketing’s Vice President of Business Development, will be speaking at the convention in a session entitled “Multi-Channel Marketing in a Digital Era.” Attendees of his session will learn more about how dealers can implement data-first, multi-channel strategies within their marketing plan to increase sales and service opportunities as well as ROI. “The strategies I’m going to be discussing are ones with which we’ve seen incredible success in our work with...

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