Webinar On Demand

Presented by | Judi Webster, Director of Data, Strategy, & Onboarding

How to Use Data to Make Your Ad Dollars More Effective

In this live Force Marketing webinar event, Director of Data, Strategy, & Onboarding Judi Webster shared expert insight into how dealers can use the free data they already have access to in order to drive higher marketing ROI.

If you weren't able to attend, though, it's not too late! You can still get access to watch the presentation at your convenience.

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Key takeaways:

How to use OEM, DMS and CRM data to target the right customers within your market

How to conduct a comprehensive competitor analysis and apply it to improve marketshare

Which marketing segments you should ALWAYS be targeting with your campaigns

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Meet Your Presenter


Director of Data, Strategy & Onboarding

Judith Webster is Director of Data, Strategy, & Onboarding at Force Marketing, and has been a part of the team for more than 6 years. She and her team are responsible for on-boarding all new accounts, as well as developing custom multi-channel strategies for Force's dealer clients to help them achieve their goals.

A self-proclaimed data nerd, Judith enjoys the opportunity to develop, implement and test new strategies that can help generate business for dealers.

She lives in Atlanta with her husband, two children, two cats, and two dogs.

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Eric Mercado Force Marketing

Original Date: Tuesday, Sept. 18, 2018
Original Time: 12:00 PM ET

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We enjoyed presenting data-driven strategies for maximizing your marketing ROI, answering all your questions, and giving away a prize!

If you were unable to attend, you can still get access to the great insight we shared by requesting access to the webinar on demand.


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