New featured product
Dynamic Inventory Video Marketing


DRIVE, an all-new dynamic inventory video technology for the automotive industry, allows you to connect inventory and audiences through video like never before. It's the only dynamic inventory video product currently on the market with access to Oracle, Axiom, Google in-market and all programmatic audiences through the Helix Audience Network.

DRIVE can help your dealership increase impressions and view-through rates, as well as personalization and overall customer experience, for better ROI. Request your demo to find out what it can do for your dealership.

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Highlights & Features

The DRIVE product combines an evergreen video advertisement with dynamic inventory and pricing. The dynamically-inserted offer can use retargeting to show a user a specific vehicle they viewed on a dealer’s website, or showcase a specific vehicle or vehicle type that the user has been identified as in-market for based on advanced data. Compared to traditional video campaigns, DRIVE campaigns have seen results like:

714%
increase in impressions
50%
More efficient CPM
41%
Higher avg. completion rate
4x
Video Clicks
Video Examples

Clients at the Tier 1, 2 and 3 levels are seeing better results with DRIVE, and taking a look at these sample videos, which feature a branding video paired with real dealership inventory, will show you why.

Used Car Inventory

Pair your branding message with your used car inventory to help move pre-owned units at your dealership.

OEM Inventory

Showcase dealership inventory alongside proven OEM branding and messaging.

Connect with the right audiences.

Through our dynamic inventory video technology, dealers are able to target the perfect audiences with their message, resulting in greater marketing efficiency and ROI. Audience opportunities include:

  • Retargeting
  • In-Market Audiences
  • 1st Party / Customer
  • Oracle Dealer Partner
  • Personal Demographics
  • Geographical Location
  • Automotive
  • Personal Interests
  • And more
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Real-time reporting.

Through the Helix Marketing Automation Platform, dealers are able to quickly and easily view campaign performance, leads, and potential opportunities. Track the effectiveness of your video campaigns and optimize your efforts for maximum ROI.

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Dynamic video in the media.
Cody Tomczyk on CBT News

Our Vice President Cody Tomczyk recently sat down with the CBT Automotive Network to discuss why video is the single largest area of opportunity for dealers today-- and how it can help set your dealership apart from the competition.

Webinar On Demand

Video is a top driver of consideration for car-shoppers, and we recently partnered with Oracle Data Cloud on a webinar about Connected TV, online video marketing, and more. You can watch the webinar on demand.

73
Association Partnerships
857
Dealerships
100
Full-time employees
400
Data Partners
Request a demo

Schedule your demo now to find out how Force Marketing can help your dealership achieve your goals.