01 Nov Force Marketing Named One of the “Best Privately-Owned Companies in America” by Entrepreneur Magazine’s 2016 Entrepreneur 360 List
This is the automotive marketing company’s first year on the list, which is composed of the top private companies in the U.S. that exhibit an entrepreneurial spirit and a track record of success.
ATLANTA, GEORGIA— Force Marketing, one of the nation’s leading automotive marketing and technology companies, is proud to announce its inclusion on Entrepreneur Magazine’s 2016 Entrepreneur 360 list. The company earned the No. 64 spot on the list of 360 companies.
Entrepreneur Magazine’s Entrepreneur 360 recognizes the “Best Entrepreneurial Companies in America” each year through a comprehensive analysis of private companies throughout the U.S. This is Force Marketing’s first year of inclusion on the list.
“It’s a tremendous honor to be included on this year’s Entrepreneur 360 list,” said John Fitzpatrick, CEO and President of Force Marketing. “We’re proud of the growth we’ve experienced since the company was founded in 2007, as well as the unique and innovative strategies and technologies we’ve developed that have helped our clients achieve their goals.”
Honorees were identified based on the results of a comprehensive study of independently-owned companies, using a proprietary algorithm and other advanced analytics. The algorithm was built on a balanced scorecard designed to measure four metrics reflecting major pillars of entrepreneurship— growth, leadership, impact and innovation.
Force Marketing’s innovative product offerings include Helix, a business intelligence and ad technology software that integrates more than 22 data partners to help dealers eliminate wasteful marketing spends, provides real-time performance reporting by medium, and showcases offline-to-online attribution, as well as GeoForce, an advanced paid search targeting tool that utilizes a dealer’s historical sales and service data to improve its overall digital marketing efficiency down to the local neighborhood level.
“Our annual evaluation offers a 360-degree analysis of the current private-business landscape,” explains Lisa Murray, Chief Insights Officer of Entrepreneur Media, Inc. “Top performers are determined by how well-rounded they are in these four key operative areas. Entrepreneurship is a complex endeavor—this listing recognizes those who have mastered the challenge and are thriving this year.”
ABOUT FORCE MARKETING
Force Marketing is an innovative automotive multi-channel marketing company headquartered in Atlanta, Ga. The agency offers technology-enabled marketing services to an expansive client base throughout the U.S. and Canada. The company made Inc. magazine’s Inc. 5000 list of the fastest-growing private companies in the U.S. in 2016 for the eighth consecutive year. More information about Force Marketing’s auto dealership marketing services can be found online at www.ForceMKTG.com.
ABOUT ENTREPRENEUR MEDIA INC.
For nearly 40 years, Entrepreneur Media Inc. has been serving the entrepreneurial community providing comprehensive coverage of business and personal success through original content and events. Entrepreneur magazine, Entrepreneur.com, and publishing imprint Entrepreneur Press provide solutions, information, inspiration and education read by millions of entrepreneurs and small business owners worldwide. To learn more, visit entrepreneur.com. Follow the group on Twitter at @Entrepreneur and on Facebook at facebook.com/entmagazine.