What the New Facebook Layout Means for Dealerships

Facebook has started rolling out a new Pages layout that coincides with the new design of the News Feed. Combined, these changes are helping Facebook become a one-stop shop for online business. Below is a breakdown of the changes and what they mean for dealerships.

One-column Timeline

The Facebook timeline is reverting back to a one-column content feed to align with the [...]

Force Marketing Team Members to Attend J.D. Power & NADA Automotive Forum

Atlanta, GA— Automotive marketing firm Force Marketing is pleased to announce that members of its team will be attending this year’s 2014 Automotive Forum sponsored by J.D. Power and NADA!
John Fitzpatrick, Force Marketing’s President and CEO, along with Heather Fitzpatrick, the marketing firm’s Business Growth Strategist, will be attending the forum this year.
The one-day event is hosted by the New [...]

Don’t Lose Customers to Inaccurate Online Listings

“If a consumer can’t find you, how can you expect them to trust your brand?” – Placeable

More than 70% of potential customers will look up your dealership’s address and hours before leaving their home. If they drive to 123 Main Street, but you’re actually located at 123 North Main Street, they are going to be frustrated when they can’t find [...]

Force Marketing Launches New Content on “Force Feed” YouTube Channel

Atlanta, GA—Automotive marketing firm Force Marketing recently announced the launch of brand new content on its YouTube channel and video initiative, dubbed “Force Feed,” which made its initial debut in January.
Since its premiere, the initiative has provided online users with an inside look at the direct mail, digital marketing and email marketing services that Force Marketing provides to dealer clients [...]

Force Marketing Proudly Sponsors This Year’s DrivingSales Presidents Club Event

Atlanta, GA— Automotive direct mail, digital and email marketing firm Force Marketing is proud to announce that it will be sponsoring this year’s DrivingSales Presidents Club Event!
The prestigious event, which takes place on Wednesday, April 16 at The Grand Hyatt in New York City, features expert speakers and professionals from throughout the automotive industry. It provides dealership executives with the [...]