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TAYLOR AUTOMOTIVE GROUP

TAYLOR AUTOMOTIVE GROUP

“Since we started using Force Marketing’s multi-channel philosophy in July we have had consistent record months in sales and are spending the same amount as last year!”– Nick Marconi, GM
taylor-case_study

DIGITAL MARKETING

Web Sessions

New Users

Bounce Rate

Avg.Pages Per Session

Avg.Session Duration

Contact Us Conversion Rate

Lead Conversions

Avg.Cost Per Click

Avg.Cost Per Conversion

YEAR-OVER-YEAR

74%

140%

-11%

31%

29%

193%

24%

-$2.62

-$11.12

DIRECT MARKETING

Monthly Investment

Email Investment

Inbound Calls

Inbound PURL Leads

Avg. Match Back Units Sold

Repair Orders

3 Campaign ROI

Cost Per Unit Sold

3 MONTH PROGRAM

$25,000.00

$5,995.00

843

1,142

299

2,435

$122/$1

$149

Technology-enabled and data-driven marketing solutions from Force Marketing can help your dealership create a one-to-one communication channel with today's car-shopper.