Quick Contact
 

Digital Marketing Tag

Milton Dean Force Marketing

14 Apr Get to Know Force: Milton Dean

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with PPC Specialist Milton Dean! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? As a PPC specialist, I spend every day maximizing our clients' paid search campaigns through daily optimizations to help create a positive ROI for them. Q. What's your favorite thing about what you do here? My favorite thing about what I do here at Force is that you truly feel a part of a winning team. It’s great to come in each...

Read More
USAuto

11 Apr Facebook Publishes Case Study on Force Marketing’s Digital Campaigns

Our Facebook campaigns truly work-- and even Facebook knows it! They recently created an official case study focusing on digital campaigns we created for our longtime client US Auto Sales and published it on their popular Facebook for Business website. A few highlights of the case study: US Auto Sales, a used car dealership based in the Southeast, created unique and hilarious video ads to run on Facebook with the goal of boosting site traffic and sales. The campaign saw the following results: 20% increase in year-over-year sales 78% increase in people reached 2x increase in website clicks Check out one of the video ads below: For a more in-depth look...

Read More
Steve Hardy Force Marketing

16 Mar Get to Know Force: Steve Hardy

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Digital Advertising Specialist Steve Hardy! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? Digital Advertising Specialist primarily for Facebook strategy and execution. Q. What's your favorite thing about what you do here? I really just enjoy being a part of all of our different teams in presenting the clients with best-in-class marketing and advertising practices. Troubleshooting problems and presenting data-centric solutions makes me feel like I make a difference. Q. Tell us a little bit...

Read More
Alex Marco Force Marketing

03 Mar Get to Know Force: Alex Marco

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with SEO Specialist Alex Marco! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I work as an SEO (Search Engine Optimization) Specialist. I am responsible for helping to drive and increase organic user traffic to a client’s website. I am also responsible for creating site content, monitoring organic search metrics, and maintaining overall website health. Q. What's your favorite thing about what you do here? I feel like not a day goes by that I...

Read More
Andrew McCarron Force Marketing

10 Feb Get to Know Force: Andrew McCarron

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with SEO Specialist Andrew McCarron! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I am a SEO Specialist here at Force. My ultimate goal is to increase organic traffic from search engines to our clients' websites. My role here involves in-depth keyword research, performing site audits, tracking metrics and analytics, optimizing websites, creating landing pages, and more. Q. What's your favorite thing about what you do here? My favorite thing about working at Force is...

Read More
Mauri Simmons Force Marketing

27 Jan Get to Know Force: Mauri Simmons

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with PPC Specialist Mauri Simmons! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I am a PPC Specialist here at Force. My role specifically deals with the FCA (Fiat, Chrysler, Dodge, Jeep and RAM) accounts, handling all the daily optimizations for the accounts that run through our partnership with FCA Digital. Q. What's your favorite thing about what you do here? My favorite thing about what I do here at Force is that each...

Read More
New Year's 2016 In Review Force Marketing

27 Dec A Year in the Life of Force Marketing

Yet another successful year is coming to a close, and we’re gearing up for an even better 2017. For now, though, we’d like to take a moment to look back on the highlights of an incredible year in the life of one of the best automotive marketing companies in the business! January: Launched the all-new ForceMKTG.com We started the year strong with our best digital foot forward-- a brand new website! Sleek and modern, it was designed in-house by our expert web team, and features new UX strategies and complete responsiveness. It’s evolved throughout the year and will continue to do so...

Read More
MobileBlog

27 Oct New Study: The Best & Worst Mobile Ad Formats

With more than 50 percent of auto shoppers using their mobile devices as part of the vehicle research process, it’s more important than ever for dealers to be well-represented on mobile. But what kind of mobile ads get the best results? A study conducted by MediaScience in September 2016 revealed some interesting statistics about which types of mobile ad formats get the most interactions and view time. The four types of mobile ads the study looked at were Adhesion Banners, In-Stream Ads, Interstitial Ads and Sidekick Ads, examples of which are given below: Adhesion Banners: In-Stream Ads Interstitial Ads Sidekick Ads According to the study, Interstitial Ads...

Read More
Christina Wherry Force Marketing

30 Sep Get to Know Force: Christina Wherry

Each week, we’ll be highlighting a key Force Marketing team member here on the blog. Get to know our team a little better, starting today with Digital Advertising Specialist Christina Wherry! EMPLOYEE SPOTLIGHT Q. What's your role at Force, and what does it entail? I'm a Digital Advertising Specialist here at Force. I am responsible for launching Facebook campaigns, which involves building out the campaign, creating the ad groups and creatives, performance tracking, budget management, collaborating with the Marketing Advisors when necessary to develop targeting strategy, and providing suggestions and recommendations to enhance the optimization of the dealer's campaigns. Q. What's your favorite thing about...

Read More
image

15 Sep Force Marketing is FCA’s Newest Certified Digital Marketing Provider

Automotive marketing firm Force Marketing is one of a select few vendors eligible to offer its array of data-backed and technology-driven digital marketing solutions to Fiat Chrysler Automobiles (FCA) dealers in the U.S. ATLANTA, GEORGIA— Force Marketing, a leading automotive marketing and technology company, is proud to announce that it is now an FCA Certified Digital Marketing Provider. Only 10 vendors within the automotive space currently qualify for this selective status. In March of this year, the company was officially approved by FCA MarketCenter to become a Preferred Vendor and offer its direct marketing services to FCA dealers. Now, all digital marketing...

Read More
Technology-enabled and data-driven marketing solutions from Force Marketing can help your dealership create a one-to-one communication channel with today's car-shopper.