26 Jun Force Marketing’s Eric Mercado to Speak at Upcoming VADA Convention
ATLANTA, GEORGIA— Force Marketing is proud to announce that it is a sponsor of the 2015 Virginia Automobile Dealers Association (VADA) convention, taking place June 27-29 in Williamsburg, Virginia. Eric Mercado, Force Marketing’s Vice President of Business Development, will be speaking at the convention in a session entitled “Multi-Channel Marketing in a Digital Era.” Attendees of his session will learn more about how dealers can implement data-first, multi-channel strategies within their marketing plan to increase sales and service opportunities as well as ROI. “The strategies I’m going to be discussing are ones with which we’ve seen incredible success in our work with...