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Force Marketing Raised $3,761 for Breast Cancer Research Foundation through Social Media

Force Marketing Breast Cancer Awareness

10 Nov Force Marketing Raised $3,761 for Breast Cancer Research Foundation through Social Media

Automotive marketing company Force Marketing was proud to support the Breast Cancer Research Foundation by donating $1 for every “Like” one of their #ForceThinksPink social posts earned during the month of October.

ATLANTA, GEORGIA— Force Marketing, a leading automotive marketing and technology company, was proud to raise money and awareness for the Breast Cancer Research Foundation (BCRF) throughout the month of October.

The company introduced a pair of hashtags– #CheckYourHeadlights and #ForceThinksPink– as well as a logo design, and created pink T-shirts featuring the logo for each of its nearly 100 team members. During October, which is National Breast Cancer Awareness Month, Force Marketing’s social media accounts prominently showcased photos and posts of the team wearing the shirts. For every “Like” that these #ForceThinksPink posts accumulated across social media during the month, Force vowed to donate $1 to the BCRF.

Once the month was over, the team calculated the combined number of “Likes,” shares and video views across social channels, and is proud to announce that Force Marketing will be donating $3,761 to the Breast Cancer Research Foundation.

Force Marketing Breast Cancer Research Foundation

“We know that 1 in 8 U.S. women will be diagnosed with a form of invasive breast cancer during their lifetime– that’s 12 percent,” said Heather Troline, Force Marketing’s CMO. “We want to help drive awareness in any way we can, and that’s why we came up with this campaign. Each dollar we donate will help three patients get the support and treatment they need.”

Force Marketing also invited its clients, vendors and partners to contribute or make a donation to the BCRF through the campaign.

“This is such an important cause, and one we’re proud to support,” said John Fitzpatrick, CEO and President of Force Marketing. “Giving back to the community and helping raise both funds and awareness for worthy organizations like this is something we place a high value on at Force, and we hope that our involvement will spur others to get involved as well.”

The Breast Cancer Research Foundation’s mission is to prevent and cure breast cancer by advancing the world’s most promising research. Currently, 91 cents of every dollar spent by BCRF is directed toward breast cancer research and awareness programs, and the organization has a top four-star rating on CharityNavigator.org.

To learn more about Force Marketing’s commitment to the cause, visit ForceMKTG.com/bca, or find Force Marketing on Facebook, Twitter and Instagram. To learn more about the Breast Cancer Research Foundation, visit BCRFCure.org.


Force Marketing is an innovative automotive multi-channel marketing company headquartered in Atlanta, Ga. The agency offers technology-enabled marketing services to an expansive client base throughout the U.S. and Canada. The company made Inc. magazine’s Inc. 5000 list of the fastest-growing private companies in the U.S. in 2016 for the eighth consecutive year. More information about Force Marketing’s auto dealership marketing services can be found online at www.ForceMKTG.com.

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