Gary Vaynerchuk
2017 CBT Conference & Expo Keynote

Force Marketing's CEO John Fitzpatrick interviewed Gary Vaynerchuk of VaynerMedia as part of the 2017 CBT Conference & Expo. Watch their conversation and Gary's enlightening keynote to get expert insight into the current state of the automotive industry.

The Gary V. Interview

John Fitzpatrick and Heather Troline Interview Gary Vaynerchuk of VaynerMedia

Force Marketing's CEO John Fitzpatrick and COO Heather Troline were able to sit down with Gary Vaynerchuk in his VaynerMedia HQ in NYC. Watch the video to get a firsthand look at their conversation spanning the automotive industry, running a family business, digital marketing and more.

View more videos!
Words of Wisdom
Wasted Ad Dollars
Why I Pop On Stage
Who Should Run the Family Business
The Punchline
You've got lofty goals for 2018. Let us help you achieve them. Contact Us
Why Choose Force Marketing?
We connect the customer journey better than anyone in the business.

Our vision is to evolve the dealer-to-customer shopping experience, and our multi-channel product lineup allows us to do that. Our products and strategies are designed to help dealers interact with car-shoppers more efficiently and effectively than ever before, and have allowed our dealers to see an average CPU of just $147.

Helix Data & Reporting

By integrating a dealer's DMS, inventory and over 1,000 data points, Helix allows you to create a personalized offline and online customer journey with real-time attribution reporting.

Targeted Email Marketing

Retain, reactivate and acquire more customers through email marketing campaigns that deliver measurable results in real-time.

Paid Search Management

We generate content for your ad campaigns using offers and information unique to your dealership and optimize campaigns down to the keyword level.

Display and Retargeting

Our display and retargeting campaigns utilize custom creative that’s strategically designed to reach more customers while targeting the right demographics, keywords and more.

Social and Online Rep Management

Not all social posts and review sites are created equal! We manage your dealership presence across social networking sites while making sure your online reputation stays in-tact.

Social Advertising

Capture the attention of your potential customers where they spend their time - on social media - and target them across multiple demographics.

Search Engine Optimization

100% unique content that is optimized for search engines and tailored to your website’s needs. We stay current on the latest in SEO, including schematic mark-up and rich snippet optimization.

Online Video Advertising

Website visitors who are shown a video ad are 70% more likely to convert on a dealer site. On mobile alone, YouTube reaches more consumers than any cable network in the U.S.

Digital Creative Management

We design custom creative for your dealership website featuring up-to-date incentives that drive visitors to convert, including web sliders, and more.

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