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09 Sep Force Marketing Announces Two Experienced Additions to Management Team

ATLANTA, September 9, 2019 (Newswire.com) - ​​​Force Marketing recently announced the addition of two seasoned automotive professionals to its management team, Erin Mueller and Wesley Miller. Erin Mueller has been hired as the Director of Marketing and Media and Wesley Miller as the Director of Client Success. Mueller joins Force Marketing with over five years in the automotive space. She spent the last four of five years with Cox Enterprises, where she was most recently a Senior Marketing Manager within Cox Automotive’s Inventory Solutions Group. “I am thrilled to be joining the team at Force,” said Mueller. “In my role, I will be working to scale...

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audie

04 Sep Force Marketing Selected by Audi of America as a Certified Digital Marketing Partner

ATLANTA, September 4, 2019 (Newswire.com) - ​Force Marketing recently announced they were selected as a new certified digital marketing partner for Audi of America. Force was one of only six marketing partners chosen to help develop processes and programs that will promote Tier 1>Tier 2>Tier 3 digital marketing alignment. As the industry leader in omni-channel marketing, Force enables Audi dealers to transform the way they sell and service cars, with the use of their proprietary customer engagement platform, Helix.   John Fitzpatrick, CEO of Force Marketing, commented on the announcement: “We are thrilled to be selected as a certified digital marketing partner for Audi...

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DRIVE

05 Aug Force Marketing Launches DRIVE, a New Dynamic Advertising Platform

ATLANTA, August 5, 2019 (Newswire.com) - Force Marketing is proud to announce their latest innovation, DRIVE, powered by Helix. DRIVE is a new automotive advertising tool that brings together audiences, automation, and attribution at every tier level to create an unprecedented outcome through dynamic video, evolving the dealer-to-shopper customer experience. “Our new product, DRIVE is a new innovative and sophisticated way that dealers will now be able to effectively target consumers using customizable video through DMS/CRM data, by actually pulling dealer inventory directly into creative,” said John Fitzpatrick, CEO and President of Force Marketing. “Our platform can be used for retargeting customers as...

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Jeff Brown and Allison Centore Force Marketing

14 Feb Force Marketing Makes a Major Impact with Two Experienced Additions to Executive Leadership Team

ATLANTA, GEORGIA— Force Marketing, the automotive industry’s leading provider of marketing and technology services, is proud to announce the addition of two seasoned executives to its leadership team. Allison Centore has taken on the role of Vice President of Client Success, and Jeff Brown has stepped into the role of Executive Vice President, Strategic Partnerships. Centore comes to Force Marketing from Lithia Motors, Inc., the No. 4 dealership group in the U.S., where she served as Senior Marketing Manager since November 2017. Prior to that, she spent nearly four years as Director of Marketing at Sheehy Auto Stores, the No. 29...

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Force Marketing at NADA 2019

22 Jan What to Expect from Force Marketing and Helix Technologies at NADA 2019

The Force Marketing team is excited to be attending this year’s NADA Show in San Francisco this upcoming weekend! We hope you’ll be there, too. Here are just a few things you can expect when you stop by our Booth #3417S in the Expo Hall. Schedule your demo now. Meet our expert team. Many of our top leaders will be in attendance and available to meet with you one-on-one at the booth. When you visit Booth #3417S, you can meet with team members like: John Fitzpatrick, President & CEO Eric Mercado, Chief Sales Officer Cody Tomczyk, Vice President Jonathan Thompson, Vice President Kate Andra, Vice President - OEM Allison...

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Google Marketing Live Force Marketing

13 Jul Key Updates from Google Marketing Live 2018

The Google Marketing Live event kicked off early this week out in San Jose, California, and top leaders from #TeamForce were excited to be in attendance! As a Premier Google Partner, our team has the privilege of taking part in events like this, and our CEO and President, John Fitzpatrick, as well as Vice President, Cody Tomczyk, flew out to California for a week of insight and announcements from Google. Every year, the Google Marketing keynote offers marketers a first look at the fresh new innovations Google has to offer, and this year was no exception. During the keynote session, Google...

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Facebook Integration Force Marketing

29 Jan Force Marketing Showcases Enhancements to Existing Facebook Digital Advertising Platform at NADA 2017

ATLANTA, GEORGIA— Force Marketing, the automotive industry’s leading provider of marketing and technology services, is proud to announce enhancements to its suite of Facebook digital marketing services and products within its Helix marketing platform at NADA 2017. The company has been able to offer Facebook integration with its patent-pending technology through Helix, its proprietary business intelligence platform, since October of 2016. Through this integration, dealers are able to better target current and prospective customers with highly-effective messaging. This puts Force Marketing in a unique position within the automotive space, as Helix is the only platform to show full attribution for Facebook...

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New Year's 2016 In Review Force Marketing

27 Dec A Year in the Life of Force Marketing

Yet another successful year is coming to a close, and we’re gearing up for an even better 2017. For now, though, we’d like to take a moment to look back on the highlights of an incredible year in the life of one of the best automotive marketing companies in the business! January: Launched the all-new ForceMKTG.com We started the year strong with our best digital foot forward-- a brand new website! Sleek and modern, it was designed in-house by our expert web team, and features new UX strategies and complete responsiveness. It’s evolved throughout the year and will continue to do so...

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Force Marketing Entrepreneur 360

01 Nov Force Marketing Named One of the “Best Privately-Owned Companies in America” by Entrepreneur Magazine’s 2016 Entrepreneur 360 List

This is the automotive marketing company’s first year on the list, which is composed of the top private companies in the U.S. that exhibit an entrepreneurial spirit and a track record of success. ATLANTA, GEORGIA— Force Marketing, one of the nation’s leading automotive marketing and technology companies, is proud to announce its inclusion on Entrepreneur Magazine’s 2016 Entrepreneur 360 list. The company earned the No. 64 spot on the list of 360 companies. Entrepreneur Magazine’s Entrepreneur 360 recognizes the “Best Entrepreneurial Companies in America” each year through a comprehensive analysis of private companies throughout the U.S. This is Force Marketing’s first...

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15 Sep Force Marketing is FCA’s Newest Certified Digital Marketing Provider

Automotive marketing firm Force Marketing is one of a select few vendors eligible to offer its array of data-backed and technology-driven digital marketing solutions to Fiat Chrysler Automobiles (FCA) dealers in the U.S. ATLANTA, GEORGIA— Force Marketing, a leading automotive marketing and technology company, is proud to announce that it is now an FCA Certified Digital Marketing Provider. Only 10 vendors within the automotive space currently qualify for this selective status. In March of this year, the company was officially approved by FCA MarketCenter to become a Preferred Vendor and offer its direct marketing services to FCA dealers. Now, all digital marketing...

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