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Force Marketing at NADA 2018

14 Mar 5 Reasons to Visit Booth #5230C at NADA 2018

This year’s NADA Show 2018 is just around the corner, running March 23 through March 25 in Las Vegas. Are you ready for the automotive event of the year? We’re more than ready, and we’re looking forward to meeting with you at Force Marketing’s Booth #5230C in the Central Hall. Read on to find a few of the top reasons you should schedule a meeting at our booth. 1. A multi-channel program that increases gross profit, increases sales and service retention, and increases net new sales customers. You’ll find all that and more with our eXact Match multi-channel marketing program. It allows you...

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Facebook Integration Force Marketing

29 Jan Force Marketing Showcases Enhancements to Existing Facebook Digital Advertising Platform at NADA 2017

ATLANTA, GEORGIA— Force Marketing, the automotive industry’s leading provider of marketing and technology services, is proud to announce enhancements to its suite of Facebook digital marketing services and products within its Helix marketing platform at NADA 2017. The company has been able to offer Facebook integration with its patent-pending technology through Helix, its proprietary business intelligence platform, since October of 2016. Through this integration, dealers are able to better target current and prospective customers with highly-effective messaging. This puts Force Marketing in a unique position within the automotive space, as Helix is the only platform to show full attribution for Facebook...

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15 Sep Force Marketing is FCA’s Newest Certified Digital Marketing Provider

Automotive marketing firm Force Marketing is one of a select few vendors eligible to offer its array of data-backed and technology-driven digital marketing solutions to Fiat Chrysler Automobiles (FCA) dealers in the U.S. ATLANTA, GEORGIA— Force Marketing, a leading automotive marketing and technology company, is proud to announce that it is now an FCA Certified Digital Marketing Provider. Only 10 vendors within the automotive space currently qualify for this selective status. In March of this year, the company was officially approved by FCA MarketCenter to become a Preferred Vendor and offer its direct marketing services to FCA dealers. Now, all digital marketing...

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Team Force Marketing

29 Aug Force Marketing Earns Spot on Inc. 5000 List for Eighth Consecutive Year

Atlanta-based automotive marketing company Force Marketing earned the No. 3923 national spot on the Inc. 5000 list of the fastest-growing private companies in the U.S. for 2016. This is the eighth year in a row that the company has earned this distinct honor. ATLANTA, GEORGIA— Force Marketing is proud to announce that it was recently named to the Inc. magazine Inc. 5000 list, which compiles the fastest-growing private companies in the U.S. This is the 35th year that the magazine has published its prestigious list. 2016 marks Force Marketing’s eighth consecutive year of inclusion, an achievement only 167 of the 5000...

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Force Marketing FCA MarketCenter

25 May Force Marketing is Now an FCA MarketCenter Vendor

Automotive marketing firm Force Marketing will be part of a select group of MarketCenter vendors which provide services to FIAT Chrysler Automobiles (FCA) US auto dealers. ATLANTA, GEORGIA— Force Marketing is proud to announce that it has been approved by FCA US LLC MarketCenter to be a vendor. One of the nation’s leading automotive marketing companies, Force Marketing offers data-driven and technology-backed multi-channel marketing services to dealers across the country. Through its inclusion in the FCA MarketCenter program, the company will be able to offer its turn-key marketing solutions to FCA dealers at special pricing. “At Force Marketing, we’re focused on evolving the...

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18 Feb John Fitzpatrick, CEO of Force Marketing, To Be Honored at Gator100 Celebration

Force Marketing was recognized by the 2016 Gator100, which honors the fastest-growing private companies led by graduates of the University of Florida, for the second consecutive year. ATLANTA, GEORGIA— Force Marketing is proud to announce that it was recently included on the 2016 Gator100, the list of the 100 fastest-growing private businesses that are led by alumni of the University of Florida. The Gator100 is held each year by the University of Florida’s Entrepreneurship & Innovation Center, and strives to recognize businesses that have succeeded thanks to the collegiate roots of their leaders. “It’s an honor to be included on this esteemed list...

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29 Jan Survey Says: Marketers Plan to Increase Email Budgets in 2016

Growth is a key part of marketing-- you want to see sales growth, and to do so, sometimes you need to see budget growth, too. A recent study, the Selligent and StrongView 2016 Marketing Trends Survey, highlighted the areas of marketing that are set to see the most growth this year. The top marketing channel that respondents said they’d add budget to in 2016? Email marketing. Sixty percent of those surveyed planned to increase their email budget this year. They reported that their top three initiatives in terms of email were increasing subscriber engagement, improving segmentation and targeting, and improving data...

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18 Jan Force Marketing Unveils Redesigned Company Website

ATLANTA, GEORGIA— Leading automotive marketing company Force Marketing announced today the release of a new and enhanced version of its website, which can be found at ForceMKTG.com. The new website features a clean, sleek and modern design, and highlights the company’s technology-driven, multi-channel approach to automotive marketing. It’s fully responsive, and also features new UX strategies developed to drive lead generation, as well as parallax scrolling website design for a look and feel that’s both engaging and functional. “We’re excited to unveil our new website, which will allow dealers to get a closer look at how we utilize advanced data...

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07 Jan The Numbers Are In: U.S. Auto Sales Hit a Record High in 2015

All the experts predicted that 2015 would be a good year for the auto industry, and it turned out they were right– U.S. light-vehicle sales hit an all-time high of 17.47 million units sold during 2015. The year-over-year sales increase totaled 5.7 percent, and 2015 marked the sixth year in a row that U.S. auto sales rose. Prior to December, these sales numbers were on track to set the record, but an especially strong showing during the last year of the month made it happen. December sales increased an impressive 8.9 percent year-over-year. So why were sales so high in 2015? Research...

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07 Jan A Year in the Life of Force Marketing

2015 is coming to a close, and 2016 is almost upon us! That means it’s time to reflect on the year that’s ending, and that’s something we’re all doing here at Force Marketing. In the spirit of the New Year’s season, let’s take a look back at some of the highlights from a great year here at Force: December 22, 2014: Moved into brand new headquarters in Buckhead Okay– this technically happened in 2014, but in January, we were still adjusting to our new digs! The new officecomprises the entire 4th floor of the Piedmont Court building on Piedmont Rd., and was designed...

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