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29 May Facebook Creates “Call Now” Button for News Feed Ads

Now social media users can call your dealership with a simple click of a button Does your dealership utilize Facebook News Feed ads to connect with consumers? Those ads have just gotten a bit of an upgrade that might make them even more effective. In October, Facebook launched a “local awareness” initiative aimed at improving the value of its News Feed ads for companies in their local communities. The addition of the new “Call Now” mobile button is part of that initiative. When mobile users see your dealership’s ads in their News Feed, they also see a small “Call Now” button. Once pressed,...

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